TICKETSOURCE MAKES ONLINE TICKET SALES POSSIBLE FOR AMATEUR PERFORMERS AND SMALL-SCALE EVENTS ORGANISERS
September 15, 2004, Press Dispensary. This week sees the launch of TicketSource (www.ticketsource.co.uk), an online box office system which enables smaller event organisers, such as amateur theatre societies, choirs, orchestras, music promoters, clubs etc, to sell their tickets on the internet, at no cost to the seller.
While larger professional theatres have long enjoyed the efficiencies of computerised box office systems and online booking, smaller venues and amateur groups have not had that opportunity, until now.
The TicketSource website does away with the need for a paper seating plan. This means that the burden of managing ticket sales no longer has to fall to one person in order to avoid double booking etc. The online seating plan means societies can now have as many members as they want selling tickets, and the TicketSource system automatically safeguards against double booking.
Once the online seating plan has been set up and performance details entered, members of the public can book and pay for seats online, linking through the event promoter’s own website or going directly to the TicketSource box office site. Customers select their seats and pay by credit or debit card. TicketSource covers its costs by means of a small booking fee added to the ticket price.
TicketSource marketing director Alex McLauchlan explains; “The inspiration for TicketSource was the hassle that we have personally experienced when handling ticket sales for the amateur dramatics groups we are involved with. For example, putting tickets aside for customers that you then have to chase for payment, or who change their mind at the last minute. We had already worked together developing one of the UK’s leading online insurance sites, so we thought why not turn our skills to something we’re really interested in”.
TicketSource is currently seeking groups or promoters with imminent productions and events to take part in the first phase of its launch.
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