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BrandHouse raises €4 million in Series A led by bluechip Chinese fund

Mark Qiu, the founder and CEO of $2Bn China Renaissance Investments and Cuatro Grados, led the round.

May 17, 2019, LONDON, UK. Press Dispensary. BrandHouse Holdings Limited, a cutting-edge online platform for fast moving consumer goods with an established presence across the Nordic countries and China, today announced that it has secured €4 million in Series A funding.

BrandHouse connects global retailers and brand owners of all sizes with hundreds of millions of end consumers across the Nordics and China, by providing proprietary technology for efficient product on-boarding, web sales, payments, and logistics management.

“In China, the demand for imported consumer goods, such as mother and baby care products, are growing strongly driven by increasing consumption power and desire for authentic and differentiated products”, said Mark Qiu, CEO and managing director of China Renaissance Capital Investment.

“BrandHouse has established itself as a leader in cross border B2C e-commerce by enabling thousands of brand owners globally to sell their products to millions of consumers in Northern Europe and China”, said Bobby Aitkenhead from Cuatro Grados.

“We are delighted with the further validation of our vision and support from world class investors and partners, who can support our future growth”, said BrandHouse Chairman Klaus Anker Petersen. “We believe in digitalization of cross-border parcel based trade, where any product is made available to consumers globally. The new investment will enable us to further develop our business in China and Northern Europe.”

Investors based in China, America, Europe, Singapore and Australia participated in the round. They are joining the existing backers, which include Almondbox, Cosmopolitan and KAP Partners.

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Notes for editors

About BrandHouse
We believe in global trade, relationships and the prosperity created shared by all parties involved.
Our passion just happened to turn into one of the most dynamically growing global trading houses, with presence in London, Flensburg, Hong Kong, Shenzhen and Beijing. Discover more at

For further information please contact
Klaus Anker Petersen, BrandHouse
Tel: +86 13 910403247

Media contacts

Klaus Anker Petersen
Tel: +86 13 910403247

FMCG startup Chinese market Series A funding Chinese funding cross-border retail global retail China Renaissance Capital Investment Cuatro Grados BrandHouse